Tradies: How to Market Your Business

You can be great in your job but the hard truth is that without customers there won’t be any work. Many tradie businesses experience hard times or fail before they even start not because there is a lack of clients looking for the service, but simply because clients do not even know the business exists. In this blog, we look at simple marketing strategies to get more tradie jobs. 1.…  Read more

How to Win Your Customers Back in 2022

Whether your small business is business-to-business (B2B) or business-to-consumer (B2C), you likely deal with some level of customer churn, especially given the COVID-19 pandemic. Even customers who love your business and your products may have lapsed for a variety of reasons. Whatever their reasons for leaving, it’s still a great idea to try to win them back. Why? Mainly because winning back a lost customer still has a higher success…  Read more

The Basics of Managing Cash in Your Business

When it comes to the financial management of any business, it’s often said that Cash Is King! Whether your business is growing or struggling, managing the flow of cash in your business effectively is absolutely essential, and for many, it’s the key to business survival. You’ve probably heard the statistic that over 60% of businesses that fair is still profitable, but just ran out of cash. If you’ve used a…  Read more

Why Bookkeeping is Crucial to Your Success

Keeping track of sales, earnings, expenses, and purchases is fundamental to the overall health and sustainability of your business. Effective bookkeeping produces the data you need to evaluate your current practices, anticipate challenges, and set attainable future goals. But despite their proven importance, many business owners dread and avoid accounting tasks. In fact, 40% of surveyed entrepreneurs claim that bookkeeping is one the worst parts of running a business! Wondering…  Read more

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